Idées-3Com wins two FUI projects: SMART-Store and CAMILLE 3D

On 15 March 2011, the ministers in charge of competitive cluster policies launched the 12th call for R&D project collaborations. Idées-3Com submitted two projects; the results are out: both projects were a success!

Certified by PICOM (French industrial and business cluster); the two projects aim to develop the use of tomorrow’s business:

SMART-Store. Led by Idées3Com, SMART-Store offers exploration of a virtual environment for which the personal smartphone is used as a universal remote. The interaction between the telephone screen and the immersion screen enable access to different levels of information.

C3DS (Camille 3D Sensoriel) This project aims to offer a virtual fitting feature with augmented reality on the customer’s own digital outline in order to bring feelings of “well-being” and “well-fitting”. Other extensive functions will allow a practical simulation of the clothing worn by integrating the subject into a suitable environment.

New projects that will integrate and promote the entrance of digital technology into the shopping world!